MarketingMag.ca, a Canadian marketing, advertising and media publication celebrated its most-read stories from 2016 and Tourism Nova Scotia was in the top, along with well-known brands like Budweiser, Coffee-mate’s, Sears, Classico, and Tim Hortons.
This past April, when Tourism Nova Scotia launched its 2016 marketing campaign, Marketing Magazine featured an article entitled, ‘Tourism Nova Scotia Goes for the Unexpected’ by Rebecca Harris which received off the charts readership and sharing. The article focused on TNS’s 2016 Marketing Campaign “If You Only Knew” – highlighting lesser-known aspects of the province – which was created by DDB Canada and Halifax-based Trampoline.
To read the full article, visit ‘The biggest stories in Canadian marketing: 2016’