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inTouch Blog

Our inTouch blog is a great way to stay up-to-date with the latest news and information on Tourism Nova Scotia’s initiatives. This informative blog allows us to share resources and ideas to help grow tourism in Nova Scotia. Stay current on our partnership opportunities, programs, activities, inspiring success stories, and more.

Browse our previous blog posts and subscribe to start receiving our inTouch newsletter. 

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UPDATE: Peggy’s Cove and Port Hastings Visitor Information Centres Re-Open

Tuesday, September 10, 2019

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UPDATE: Most Visitor Information Centres Re-Open, Peggy’s Cove and Port Hastings Remain Closed

Monday, September 9, 2019

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Provincial Visitor Information Centres Will Close Saturday and Sunday Due to Hurricane Dorian

Friday, September 6, 2019

All provincial visitor information centres will be closed on Saturday, Sept. 7 and Sunday, Sept. 8.

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Investments Announced for Cape Split and Burntcoat Head Park

Thursday, September 5, 2019

The Province of Nova Scotia is making investments to enhance two popular destinations on the iconic Bay of Fundy.

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Workshop: Building Your Business with the Travel Trade

Wednesday, September 4, 2019

Join Tourism Nova Scotia for a workshop on how to build your business through the travel trade on Wednesday, September 25 at the Best Western Plus Bridgewater Hotel. Register today!

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June Tourism Performance Statistics Now Available

Friday, August 23, 2019

Tourism Nova Scotia has posted tourism performance indicators for June 2019.

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Q&A with Award-winning Travel Media Advisor, Pam Wamback

Wednesday, August 21, 2019

Insights on Tourism Nova Scotia’s travel media strategy and tips for working with media to promote your tourism business.

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Nova Scotia Lobster Crawl Campaign Catches Media Attention for Winter Tourism Experiences

Tuesday, August 20, 2019

Tourism Nova Scotia teamed up with the South Shore Tourism Co-operative for an award-winning media campaign to encourage travel during lobster season.

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Tourism Nova Scotia Wins National Travel Media Award

Wednesday, August 14, 2019

Tourism Nova Scotia receives the Explore Canada Industry Campaign Award of Excellence for storytelling that inspires travellers to explore Canada.

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Infrastructure Funding Will Provide Permanent Access-Point for Georges Island

Friday, August 9, 2019

New marine infrastructure will create opportunities for public access and visitor experiences on Georges Island in the Halifax Harbour.

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Check Your Mail – Registration Forms for 2020 Doers & Dreamers Travel Guide Coming Soon

Friday, August 9, 2019

The deadline to update your business listing for the 2020 Doers & Dreamers Travel Guide is September 27.

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Bluenose II Promoting Nova Scotia During Tall Ships Great Lakes Challenge

Friday, August 9, 2019

Tourism Nova Scotia teamed up with the Bluenose II to promote Nova Scotia at port festivals during the Tall Ships Challenge in Ontario and the U.S.

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May Tourism Performance Statistics Now Available

Thursday, August 8, 2019

Tourism Nova Scotia has posted tourism performance indicators for May 2019.

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Winners Selected for #NovaScotiaUNLISTED Instagram Contest

Wednesday, July 24, 2019

See the winning #NovaScotiaUNLISTED contest photo submissions selected for the cover of the 2020 Doers &Dreamers Guide.

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CDÉNÉ Seeking Input about Services Available to Visitors in French

Friday, July 19, 2019

Do you or your employees speak French or offer promotional material in French? The Conseil de développement économique de la Nouvelle-Écosse wants to hear from you.

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Encourage Your Customers to Review Your Business on TripAdvisor

Wednesday, July 17, 2019

TripAdvisor reviews are a great way to build confidence in your business and close sales. These tips will help you get customers talking about your business online.

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Cape Breton is Canada’s Best Island

Tuesday, July 16, 2019

Travel + Leisure Magazine names Cape Breton Island Canada’s best island, and eighth best in the world!

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Colin and Justin Share Tips for Connecting with Customers on Social Media

Tuesday, July 9, 2019

Celebrity designers Colin McAllister and Justin Ryan share tips for tourism operators on how to engage with customers on social media.

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Funding Announced for Cape d’Or Coastal Park

Tuesday, July 9, 2019

Federal, provincial and municipal infrastructure investments will enhance the visitor experience at Cape d’Or.

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Tourism Nova Scotia Seeking Partner for Travel Guide Production and Ad Sales

Wednesday, July 3, 2019

Tourism Nova Scotia has issued a request for proposals for a partner to manage production and advertising sales for the Doers & Dreamers Travel Guide.

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Tourism Performance Indicators for April 2019 Now Available

Thursday, June 27, 2019

Tourism performance indicators for April 2019 are now available on tourismns.ca.

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Tourism Nova Scotia Teams Up with WestJet for London Taxi Campaign

Thursday, June 27, 2019

A new London taxi campaign is helping to raise awareness of Nova Scotia and WestJet’s direct flights from London.

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Let’s Talk Kejimkujik!

Tuesday, June 25, 2019

Parks Canada is seeking input to help shape the future of Kejimkujik National Park and National Historic Site.

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Tourism Nova Scotia Welcomes Three New Board Members

Wednesday, June 19, 2019

Lisa Bugden, Ron Chisholm and Jesse Rodgers have joined Tourism Nova Scotia’s Board of Directors.

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Tourism Ministers from Across Canada Discuss Shared Goals to Unlock Tourism Potential

Tuesday, June 18, 2019

The Council of Canadian Tourism Ministers agreed to common goals for Canada’s tourism industry at meetings in Halifax on June 17.

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How to Work with Influencers to Promote Your Business (And What is an Influencer, Anyway?)

Friday, June 14, 2019

Lee Fraser, co-owner of Live Life in Tents shares how influencers are helping to promote tourism on Cape Breton Island.

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Q&A with Colin McAllister and Justin Ryan

Friday, June 14, 2019

Celebrity designers Colin and Justin share impressions from their first visit to Nova Scotia and tips for tourism operators on how to make a connection with visitors.

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TNS Enticing Foodies to Check Authentic Nova Scotia Flavours Off their Bucket List Through New Show on The Food Network

Friday, June 14, 2019

Tourism Nova Scotia is working with Food Network Canada to showcase Nova Scotia’s outstanding culinary experiences on The Big Food Bucket List.

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Connect with Customers on Twitter Through #CanadaChat

Thursday, June 13, 2019

Destination Canada’s quarterly Twitter chat is an opportunity to connect with travellers and promote your business to an online community of more than 500,000 followers.

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Tourism Nova Scotia Seeks Professional Marketing Services

Wednesday, June 12, 2019

Tourism Nova Scotia has issued a request for proposals for professional marketing services.

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Introducing 2019’s World-class Experience EXCELLerator Program Participants!

Wednesday, June 5, 2019

We are thrilled to announce the nine partners collaborating with us in this year’s World-class Experience EXCELLerator Program.

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Visitation to Nova Scotia Increases in First Quarter of 2019

Friday, May 31, 2019

Tourism performance indicators for March 2019 are now available on tourismns.ca.

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Calling All Nova Scotians: Tourism Needs You!

Friday, May 31, 2019

See CEO Michele Saran’s op-ed in the Chronicle Herald for Tourism Week.

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Five Tips from Facebook Canada To Help Market Your Business

Friday, May 31, 2019

Advice from Facebook Canada about how you can use Facebook to grow your business.

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Get Ready for Summer with These Five Tips to Freshen Up Your Online Profile

Thursday, May 30, 2019

Steps you can take to make a great first impression with online vacation planners.

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Nominations for Canadian Tourism Awards Are Open

Thursday, May 30, 2019

Recognize an outstanding Nova Scotia business, organization, employee or event by nominating them for a Canadian Tourism Award. Deadline: June 17.

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Improved public washroom access along the Cabot Trail

Tuesday, May 28, 2019

Funding from the Tourism Revitalization of Icons Program will support much-needed infrastructure to enhance the touring experience on the Cabot Trail.

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New Federal Tourism Growth Strategy

Tuesday, May 28, 2019

A new federal strategy aims to unlock tourism’s growth potential through investment, experience development and collaboration.

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Tourism Nova Scotia Staff Developments

Wednesday, May 22, 2019

Join us in welcoming new team members and congratulating staff on new positions.

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Provincial VICs Opening for the Season

Thursday, May 16, 2019

Opening dates and peak-season hours for Tourism Nova Scotia’s visitor information centres.

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Share Your Favourite Places and Activities in Nova Scotia for a Chance to Win a Google Pixel 3 and Have Your Photo on the Cover of the Next Doers & Dreamers Guide

Wednesday, May 8, 2019

Tourism Nova Scotia’s new contest is encouraging Nova Scotians to share their favourite lesser-known Nova Scotia attractions on Instagram to help inspire travellers to visit the province.

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Register Today to Join Nova Scotia’s 2019 Chowder and Lobster Trails

Monday, May 6, 2019

Register your restaurant or culinary experience for the Chowder Trail by Tuesday, May 7, and for the Lobster Trail by Friday, May 10.

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Tourism Off to a Strong Start in 2019

Monday, May 6, 2019

Tourism performance indicators for January and February are now available on tourismns.ca.

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Enhance Your Visitor Experience by Improving Accessibility

Monday, May 6, 2019

See how a provincial grant can help you enhance the visitor experience for persons with disabilities.

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Register Now for Atlantic Canada Showcase

Monday, May 6, 2019

Atlantic Canada Showcase is your chance to connect with national and international tour operators and travel agents who can help boost your sales.

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New Marketing Campaign Invites Travellers to Do More in Nova Scotia

Friday, April 26, 2019

See the ads Tourism Nova Scotia is using to inspire travellers to book their first Nova Scotia vacation.

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Upcoming Tourism Industry Events

Thursday, April 25, 2019

Connect with other tourism operators at these upcoming events from our industry partners.

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Tourism Revitalization of Icons Program Investment in Annapolis Royal

Tuesday, April 23, 2019

The Province of Nova Scotia is investing in infrastructure to improve the visitor experience at the Annapolis Royal Farmers and Traders Market.

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Province of Nova Scotia Supporting Revitalization of the Big Boat Shed in Lunenburg

Thursday, April 18, 2019

Funding from the Tourism Revitalization of Icons Program will help revitalize the historic Big Boat Shed on the Lunenburg waterfront.

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Higher-spending visitors drive Nova Scotia’s tourism revenue growth in 2018

Monday, April 15, 2019

Tourism performance results for 2018 are now available on tourismns.ca

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Want to Create Nova Scotia’s Next Great Visitor Experience? Apply to the EXCELLerator Program

Tuesday, April 9, 2019

Apply for the 2019 World-class Experience EXCELLerator Program by 12 noon on Wednesday, April 24.

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Selling Now: New Must-Do Experiences for 2019

Tuesday, April 9, 2019

Check out these six exciting new visitor experiences from our EXCELLerator partners.

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2019 Nova Scotia Travel Guides Now Available Online

Friday, April 5, 2019

Download the 2019 English and French travel guides on NovaScotia.com.

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Contact and Shipping Information for Visitor Information Centres

Friday, March 29, 2019

Updated contact and shipping information for provincial and community visitor information centres is available on tourismns.ca.

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2019 Doers & Dreamers Travel Guide is Now Available!

Tuesday, March 26, 2019

Nova Scotia’s official trip planning guide for 2019 is now available.

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Tourism Nova Scotia Publishes 2019-20 Business Plan

Tuesday, March 26, 2019

Tourism Nova Scotia’s 2019-20 business plan is now available on our corporate website, tourismns.ca.

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Share Your Ideas for Parks Canada Historic Sites in Halifax

Monday, March 25, 2019

Parks Canada is seeking public input on the future of the five Halifax Defence Complex national historic sites: Halifax Citadel, Georges Island, Fort McNab, Prince of Wales Tower and York Redoubt.

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Gros Morne Institute for Sustainable Tourism Leading Spring Best Practice Missions

Monday, March 25, 2019

Best practice missions taking place in May will explore culinary and experiential tourism.

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Update from Develop Nova Scotia: Liscombe Lodge Resort

Wednesday, March 20, 2019

Develop Nova Scotia has hired Avison Young as the real estate broker to manage the sale of Liscombe Lodge.

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Tourism Outlook and Labour Issues Study – Deadline to Participate is March 31

Wednesday, March 20, 2019

The Conference Board of Canada and Tourism HR Canada are seeking input from tourism businesses on labour supply and demand.

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China Market Readiness Workshop - April 10

Thursday, March 7, 2019

Learn best practices for serving Chinese travellers at a free workshop with Grace Xin, the Tourism Industry Association of Canada’s China readiness trainer.

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Government Taking Steps to Modernize Tourist Accommodations Legislation in Support of Tourism Growth

Thursday, March 7, 2019

Government introduced two pieces of legislation today, March 7, 2019 to modernize how tourism accommodations are regulated in the province and support tourism growth.

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Free Webinar: How to Use Facebook More Effectively

Thursday, March 7, 2019

Insights on how to market your tourism business more effectively on Facebook.

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Upcoming Workshop: How to Expand Your Business Through the Travel Trade

Tuesday, March 5, 2019

Join Tourism Nova Scotia for a workshop on how to build your business through the travel trade on April 24, 2019 at the Holiday Inn Express Bedford.

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Innovative VICs Help Communities Connect with Visitors

Monday, March 4, 2019

See how communities throughout Nova Scotia are using innovative approaches and partnerships to help connect with more visitors.

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Cape Breton Tourism Industry Sessions

Thursday, February 28, 2019

Join Tourism Nova Scotia and Destination Cape Breton Association on March 6 & 7 to learn more about development and promotional opportunities for the tourism industry.

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Culinary Best Practice Mission & LGBT Workshop - Register Today!

Friday, February 15, 2019

Learn more about the Culinary Tourism Best Practice Mission and upcoming workshops for tourism businesses offered by our partners.

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Visitor Experience Strategy Coming for Halifax Harbour Islands

Tuesday, February 12, 2019

Through the Tourism Revitalization of Icons Program, Develop Nova Scotia will lead public consultations to establish a visitor experience strategy focused on enabling tourism experiences on Georges Island and McNabs Island.

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Limited Space Available: Advertising Opportunity in Provincial Visitor Information Centres

Monday, February 11, 2019

There are only a few spaces left for advertisements on our VIC digital screens. Book your ad now for 2019!

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Atlantic Canada Showcase to Take Place in St. John’s, Newfoundland in October 2019

Monday, February 11, 2019

Nova Scotia tourism operators are encouraged to consider attending the Atlantic Canada Showcase to connect with national and international travel buyers who can help drive visitation to your business.

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2017 Visitor Exit Survey Results Available Online

Wednesday, February 6, 2019

Tourism Nova Scotia has published the results of the 2017 Visitor Exit Survey on tourismns.ca

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Nova Scotia participates in Travel Trade Best Practice Mission

Monday, February 4, 2019

Tourism Nova Scotia, Destination Cape Breton Association and Cabot Trail Biker took part in a Travel Trade Best Practice Mission. We share key takeaways from leading travel trade partners.

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Chronicle Herald Highlights Culinary Tourism Initiatives

Monday, February 4, 2019

The Chronicle Herald recently featured some of Nova Scotia’s amazing culinary experiences developed to draw high-spending visitors to the province.

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November Tourism Performance Indicators Now Available

Monday, February 4, 2019

Tourism Nova Scotia has released tourism performance indicators for November 2018.

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Experience Development Workshop for South Shore Tourism Businesses

Friday, February 1, 2019

Join Tourism Nova Scotia, the South Shore Tourism Cooperative, fellow business owners, and tourism industry partners for an experience development workshop on March 6, 2019.

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Travel Trade Readiness Workshop on February 13

Wednesday, January 30, 2019

Join Tourism Nova Scotia for a workshop on how to build your business through the travel trade on February 13 at the Holiday Inn Truro.

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Deadline to submit required information for NovaScotia.com business listings is January 31

Friday, January 25, 2019

Thank you to all operators who have contacted TNS to update their NovaScotia.com business listings with an e-mail, photos and a TripAdvisor link. The deadline to submit required information is January 31, 2019.

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Deadlines Approaching to Apply for Student Jobs Funding

Thursday, January 24, 2019

The provincial and federal governments offer financial assistance for businesses and non-profit organizations to hire students and youth. Deadlines are coming up so apply now!

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Ignite Tourism Startup Weekend on January 26 Aims to Spark New Tourism Initiatives

Friday, January 18, 2019

If you are looking to start or expand your tourism business, Ignite Tourism Startup Weekend is an opportunity to get advice, make contacts and pitch your tourism business idea for a chance to win a cash prize.

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New Direct Flights Connecting International Visitors to Nova Scotia

Thursday, January 17, 2019

Starting in 2019, Halifax Stanfield International Airport will welcome new direct flights from Dublin, Chicago, Philadelphia and New York.

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Tourism Nova Scotia Closes its Dartmouth Distribution Centre

Tuesday, January 15, 2019

Tourism Nova Scotia announced today that it is closing its literature distribution centre, which means changes for some tourism operators.

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Important: Deadline to submit required information for NovaScotia.com business listings is January 31, 2019

Monday, January 14, 2019

Operators must submit required information, such as an e-mail, photo and TripAdvisor link, by January 31 to ensure business listings remain active on NovaScotia.com.

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Happy Holidays!

Thursday, December 20, 2018

As 2018 draws to a close, we would like to wish our industry partners and Nova Scotia tourism operators a safe and joyful holiday. We look forward to working with you in the new year.

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October Tourism Performance Indicators Now Available

Wednesday, December 19, 2018

Tourism Nova Scotia has released tourism performance indicators for October.

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Important Deadlines for Business Listings on NovaScotia.com

Wednesday, December 19, 2018

January 31, 2019 is the deadline fulfill requirements for business listings on NovaScotia.com. Keep your business listing active by submitting all required information.

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Five Ways the TripAdvisor Widget Can Help Your Business

Wednesday, December 19, 2018

See how TripAdvisor reviews are helpful to both travellers and businesses.

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Winter Campaigns Aim to Extend Tourism Season in Nova Scotia

Wednesday, December 19, 2018

Tourism organizations and businesses are collaborating on events and marketing campaigns to promote year-round tourism opportunities.

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Province of Nova Scotia Releases First Nova Scotia Event Strategy

Friday, December 7, 2018

The Department of Communities, Culture and Heritage has released a strategy to guide the development and attraction of major events in Nova Scotia.

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Tourism Nova Scotia Presentations for the 2018 Tourism Summit

Thursday, November 29, 2018

See presentations delivered by Tourism Nova Scotia at the 2018 Tourism Summit, including CEO Michele Saran’s "Going the Distance" key note presentation.

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Get Detailed Insights on Visitors to Your Business Through 2019 Visitor Exit Survey

Thursday, November 29, 2018

New for 2019, tourism operators will have the opportunity to participate in Tourism Nova Scotia’s Visitor Exit Survey and receive a unique report that profiles visitors to their business. Deadline to apply is January 4, 2019.

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New Advertising Opportunities in 2019 Doers & Dreamers Guide

Thursday, November 29, 2018

The 2019 rate card for advertising in the Doers & Dreamers Guide and on NovaScotia.com is now available and includes new advertising options. The deadline to reserve your ad is January 15, 2019.

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Tourism Nova Scotia Updates “Driving Export Revenue” Strategy

Sunday, November 25, 2018

Tourism Nova Scotia has released the 2018 update to its strategy, “Driving Export Revenue.”

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Summer Tourism Performance Indicators Now Available

Sunday, November 25, 2018

Tourism Nova Scotia has released tourism performance indicators for the peak summer travel season.

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Advertising Opportunity in Provincial Visitor Information Centres

Tuesday, November 20, 2018

Promote your tourism business in 2019 through Tourism Nova Scotia’s Digital Screen Advertising Program.

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Jeff Shute Joins TNS as Chief Operating Officer

Tuesday, November 20, 2018

Jeff Shute has been appointed Chief Operating Officer for Tourism Nova Scotia commencing November 26, 2018.

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Marketing Partnership Program Application Deadline – December 7, 2018

Thursday, November 8, 2018

Tourism Nova Scotia has merged the Inspiring Content and Digital Marketing programs into a combined Digital Content Marketing Program. We’re now accepting applications until December 7, 2018.

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Operator Portal Launch Moved to 2019

Thursday, November 8, 2018

Tourism Nova Scotia has moved the launch of the new online self-service tool, Operator Portal, to 2019.

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Update Your NovaScotia.com Listings Now to Reach Travellers at Peak Planning Time

Thursday, November 8, 2018

December to April is peak trip-planning season. Update your package, experience and event listings now to encourage bookings for 2019.

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Update from Develop Nova Scotia: Liscombe Lodge Resort

Thursday, November 8, 2018

A new request for proposals has been issued for a qualified real estate brokerage who can assist in an expedited, competitive process to achieve the sale of Liscombe Lodge Resort.

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Help shape the future of Sable Island National Park Reserve

Monday, November 5, 2018

Parks Canada is inviting Canadians to provide input on the management plan for Sable Island National Park reserve. The deadline to submit feedback is November 30, 2018.

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