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Cape Breton Moose Sighting

Tourism Performance

November 2018 Visitation Statistics

Nova Scotia Visitation – November 2018

Nova Scotia welcomed 135,000 non-resident overnight visitors in November 2018, a decrease of 4% from November 2017. After strong growth in air visitation over the past two years, visitation by air in November 2018 declined by 11%, offset somewhat by a 1% increase in visitation by road.

Year-to-date November 2018, Nova Scotia welcomed 2,286,000 non-resident overnight visitors, a slight decline of 0.5% from the same period in 2017. For this time period, the decline is the first since 2013 and follows an exceptional year of tourism growth in 2017. A further comparison to 2016 shows robust growth of 8% or 172,000 additional visitors in 2018. Year-to-date 2018, visitation by air has increased by 6% while visitation by road has declined by 3%.

Notably, year-to-date 2018 has seen strong growth in visitation from overseas markets, up 18%, or 15,000 additional visitors, compared with 2017.

Visitor Origin YTD 2018 Non-resident Visitors % Change vs. 2017 % Change vs. 2016
CANADA 1,954,000 -1% -20,000 +7% +134,000
Atlantic Canada 1,078,000 +2% +20,000 +4% +41,000
Quebec 115,000 -10% -13,000 +9% +10,000
Ontario 573,000 -4% -24,000 +11% +57,000
Western Canada 188,000 -2% -3,000 +17% +27,000
UNITED STATES 230,000 -3% -6,000 +7% +15,000
OVERSEAS 102,000 +18% +15,000 +30% +24,000
TOTAL 2,286,000 -0.5% -11,000 +8% +172,000

Nova Scotia Licensed Accommodations

Licensed accommodation activity includes licensed accommodations purchased by Nova Scotians and non-residents, and people travelling for both tourism and non-tourism reasons. This data does not include any non-licensed accommodations sold through the sharing economy. In November 2018, there were 174,000 licensed room-nights sold, a decrease of 1% from 2017. The occupancy rate is unchanged at 52%.

Year-to-date, licensed room nights sold in Nova Scotia of 2,658,000 are up 1% compared with the same period in 2017, while the occupancy rate is unchanged at 56%. Room nights sold in the Eastern Shore, Northumberland Shore and Bay of Fundy & Annapolis Valley regions are stable compared with 2017, with increases recorded in the Halifax and Yarmouth & Acadian Shores regions, and a decline in room nights sold in the Cape Breton and South Shore regions.

Region YTD November 2018 Licensed
Room Nights Sold
% Change vs. 2017
Halifax 1,421,000 +3%
South Shore 175,000 -1%
Eastern Shore  19,000 0%
Cape Breton Island 434,000 -6%
Northumberland Shore 193,000 0%
Bay of Fundy & Annapolis Valley 346,000 0%
Yarmouth & Acadian Shores 69,000 +10%

The estimate of tourism revenues for year-to-date 2018 will be published when available.

The preliminary estimate of tourism revenues for 2017 is $2.7 billion, compared with $2.6 billion in 2016.

Download the 2017 Tourism Results Press Kit for more information. 

Detailed reports: