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Cape Breton Moose Sighting

Tourism Performance

July 2018 Visitation Statistics

Nova Scotia Visitation

Non-resident visitation to Nova Scotia declined by 3% in July 2018, compared with the same period in 2017. Growth in visitation by air (+3%) was offset by a decline in visitation by road (-5%).

Canada 150 contributed to an exceptional year of tourism growth in 2017; comparing July 2018 visitation to the same period in 2016, visitation remains strong, up 6%, or an increase of approximately 21,000 visitors over 2016.

Year-to-date July 2018, Nova Scotia welcomed 1,256,500 non-resident overnight visitors, an increase of 1% compared with 2017. Air visitation is up by 7%, while road visitation has declined by 2%.

Nova Scotia Licensed Accommodations

Licensed accommodation activity includes licensed accommodations purchased by Nova Scotians and non-residents, and people travelling for both tourism and non-tourism reasons. This data does not include any non-licensed accommodations sold through the sharing economy. In July 2018, licensed room nights sold of 373,000 decreased by 5% from the same period in 2017. The occupancy rate decreased 5 percentage points to 65%. The decline in room nights sold was observed across the province, with the exception of Yarmouth & Acadian Shores.
 

 

Region July 2018 Licensed
Room Nights Sold
% Change vs. 2017
Halifax 170,000 -2%
South Shore 28,000 -5%
Eastern Shore  3,000 -11%
Cape Breton Island 74,000 -11%
Northumberland Shore 29,000 -7%
Bay of Fundy & Annapolis Valley 59,000 -9%
Yarmouth & Acadian Shores 10,000 +7%

Year-to-date, licensed room nights sold in Nova Scotia of 1,491,000 are up 1% compared with the same period in 2017. The occupancy rate decreased by 1 percentage point to 50%.

Region YTD July 2018 Licensed
Room Nights Sold
% Change vs. 2017
Halifax 855,000 +3%
South Shore 90,000 +0%
Eastern Shore  8,000 -8%
Cape Breton Island 214,000 -6%
Northumberland Shore 101,000 -5%
Bay of Fundy & Annapolis Valley 183,000 -3%
Yarmouth & Acadian Shores 40,000 +17%

The estimate of tourism revenues for year-to-date 2018 will be published when available.

The preliminary estimate of tourism revenues for 2017 is $2.7 billion, compared with $2.6 billion in 2016.

Download the 2017 Tourism Results Press Kit for more information. 

Detailed reports: