On Thursday, February 6, 2025 Nova Scotia was included as a location during the "Pack Your Bags Week: Best Places to Go in 2025" travel segment on Live with Kelly and Mark.

Pauline Frommer with Frommer’s Guides contacted the TNS travel media team with the opportunity thanks to their long-standing relationship via the Atlantic Canada Agreement on Tourism (ACAT). The segment had an estimated 2.7 million viewership!