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Working with our partners to grow tourism.

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Tourism Results

The charts below show 2019 tourism performance indicators for Nova Scotia. Please note accommodations and enplanements data have been updated for 2020 and can be viewed along with historical data at Tourism Statistics.


-5% compared to last year

  • 2,413,000 2018
  • 2,301,000 2019

An estimate of non-resident overnight visitation through key entry points to the province.


2019 licensed room nights sold

-1% compared to last year

  • 2,764,000 2018
  • 2,742,000 2019

An estimate of room nights sold by licensed Nova Scotia accommodations operators.

2019 sharing economy room nights booked

+41% compared to last year

  • 365,000 2018
  • 514,000 2019

An estimate of licensed and unlicensed room nights sold through two leading sharing economy platforms (data source: AirDNA).


2019 Preliminary Revenue Estimate

-3% compared to last year

  • $2.73 billion 2018
  • $2.64 billion 2019

Estimated tourism revenues include spending by Nova Scotia residents and non-resident visitors.

Intouch blog

Join Michele Saran, CEO at Upcoming Industry Events

Join Michele Saran, CEO at Upcoming Industry Events

Tourism Nova Scotia CEO, Michele Saran, will share insights and updates at upcoming tourism industry events.

Press Releases

Nova Scotians and Maritimers Encouraged to Keep Rediscovering Nova Scotia This Fall

September 16, 2020

Tourism Nova Scotia launched new marketing campaigns this week encouraging locals and Maritimers to keep rediscovering Nova Scotia throughout the fall.

Read more

Recent Press Releases

New Contest Encourages Nova Scotians to Explore Their Province

August 24, 2020 Read more

Tourism Nova Scotia Visitor Information Centres Now Open

July 10, 2020 Read more

Nova Scotians Encouraged to Rediscover Nova Scotia and Support Local Tourism Businesses

June 25, 2020 Read more

View all press releases