This year has been filled with inspiring stories of innovation, kindness, and community, and we are eager for the opportunities ahead. The tourism industry in Nova Scotia has shown incredible resilience, and together our work has achieved many positive outcomes showcasing Nova Scotia as a world-class destination.
This past year, we have seen tremendous growth and achievement as a province; we inaugurated exciting new events like Nova Scotia Stampede, and SailGP, welcomed the world to the Congrès mondial acadien 2024, celebrated a record year for cruise ports and had 1.6 million visitors as of September.
From innovative marketing campaigns to strengthening our partnerships with local businesses, TNS has worked with hundreds of businesses and communities to help attract travellers. We developed 14 advertising campaigns in 10 key markets, hosted 74 travel media guests and celebrated Rainbow Registration accreditation for our Airport VIC and the 100th anniversary of welcoming and assisting people at our Amherst VIC.
We’re excited for the opportunities ahead in 2025 to build on tourism industry success. We are confident that the hard work and collaboration within our industry will continue to accomplish remarkable things together.
Wishing you a joyful and prosperous 2025 from all of us at Tourism Nova Scotia!