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News and Resources for Nova Scotia's Tourism Industry

Stay up-to-date with the latest news, resources and growth opportunities for the tourism industry. Learn about Tourism Nova Scotia's partnership opportunities, programs, activities, inspiring success stories, and more.

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Fall 2025 Advertising Campaigns

See our campaigns to help travellers discover vibrant landscapes, rich history, and unforgettable experiences in the heart of Canada’s East Coast this autumn.

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Showcasing Nova Scotia at Atlantic Canada Showcase 2025

Nova Scotia made a sweet and lasting impression at Atlantic Canada Showcase in Saint John. From branded lattes to local ice cream flavours, sellers and buyers were treated to a taste of what to expect in Nova Scotia when we welcome industry for Atlantic Canada Showcase 2027!

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Coastal Navigators - Helping Coastal Communities & Property Owners

Nova Scotia’s coastal Navigators can help you, at no cost, to understand the risks of coastal flooding and erosion on your business’ coastal property.

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Wildfire Season Extended Provincewide

Wildfire season has been extended provincewide until October 31, 2025. Daily burning restrictions continue to apply.

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Receive Hands-on Training from Digital Experts to Boost Your Online Marketing

Digital Days are coming to the Northumberland Shore and Cape Breton. Receive hands-on training from digital experts to boost your online marketing.

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Webinar: Digital Brand Identity on a Budget

Join us November 6 and learn how to build a professional brand identity without breaking the bank. Discover how to use Canva's free and affordable tools to create consistent colors, fonts, and templates that make your tourism business stand out online and attract more visitors in 2025.

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Halifax Stanfield Receives Routes World 2025 Award

Congratulations to Halifax Stanfield for winning Routes World 2025 Best Airport under 5 million passengers! See the news release.

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See the New Nova Scotia Tourism Sector Strategic Plan

The Nova Scotia Tourism Sector Strategic Plan is roadmap to guide industry, government, and community actions over the next five years to drive sustainable tourism growth.

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Destination Canada Presents Destination Dialogues Webinar & Workshop

This October 8, 2025 Destination Dialogues webinar and workshop will explore how destinations and businesses in rural, remote, northern, and Indigenous communities can turn local knowledge and culture into regenerative tourism experiences. Register here. 

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