Canada’s 2SLGBTQI+ Chamber of Commerce, in partnership with the Atlantic Canada Opportunities Agency (ACOA), will cover the cost of Rainbow Registration for eligible businesses.
2SLGBTQI+ travellers represent a significant opportunity for long-term growth in the Canadian tourism industry.
According to the latest 2024 research from the International LGBTQ+ Travel Association (IGLTA) Foundation, 2SLGBTQI+ travellers are projected to spend over US $600 billion globally by 2030. This aligns with findings from the CGLCC’s 2020 market research, which highlighted that the 2SLGBTQI+ travel segment is actively seeking many of the experiences destinations already offer.
Importantly, 90% of travellers in this segment say a destination’s reputation as 2SLGBTQI+ welcoming directly influences their decision to visit.
Why become Rainbow Registered?
- Trusted National Accreditation – A visible signal that your business is 2SLGBTQI+ friendly.
- Independent Assessment Included – Accreditation is backed by an impartial evaluation of your policies, training, and practices.
- Market Advantage – Tap into one of the most valuable tourism segments in the country.
- Community Impact – Join a growing network of Canadian businesses committed to diversity and inclusion.
This is a chance to:
- Build trust with a powerful travel market.
- Differentiate your business with a recognized national standard.
- Position yourself as a leader in inclusion and safety.
If you would like to have your Rainbow Registered Membership and assessment covered, email rainbowregistered@cglcc.ca for details.