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Tourism Digital Assistance Program - Communities

The Tourism Digital Assistance Program – Communities helps eligible municipalities, chambers of commerce, and community tourism organizations build digital capacity and develop online tools to effectively promote communities as travel destinations. 

In partnership with Digital Nova Scotia, you will be matched with a qualified digital consultant for services valued up to $15,000.

Eligible services include:

  • Website design and development (includes AI powered chatbot and automations)
  • Social media planning
  • Search engine optimization (SEO)
  • Digital marketing planning
  • Photography and/or videography to fill content gaps    
  • Copywriting
  • Data analytics
  • Digital branding and design
  • E-commerce
  • Online booking

How to Participate

Municipalities, chambers of commerce, and community tourism organizations with a focus on tourism in a specific community/communities are invited to complete the online application. 

Preference will be given to:

  • Nova Scotia Municipalities, Chambers of Commerce, member-based organizations with a focus on tourism or Regional Destination Marketing Organizations focused on a specific community/communities.
  • Organizations that have been in operation for over a year, with demonstrated efforts to promote travel to the community and staffing available to manage program participation.
  • Applicants who demonstrate a clear need to update a component of their online presence and implement the identified goals and outcomes prior to March 31, 2027.
  • Applicants with no overdue program reporting/deliverables with TNS or DNS.
  • Organizations in good standing with the provincial Registry of Joint Stock Companies, and with the Department of Communities, Culture, Tourism and Heritage.
  • Organizations ensuring that tourism products featured in program activities meet all required permits, licences, and permissions to operate. Roofed accommodations must be registered with the province's Short-term Rentals Registry.

If you are a tourism business and organization, please apply to the Tourism Digital Assistance Program.

Tourism Nova Scotia is dedicated to advancing equity, diversity, inclusion and accessibility (EDIA) in Nova Scotia. We encourage and prioritize applications from underrepresented businesses and attractions, as well as those that offer tourism activities that amplify and reflect underrepresented communities, experiences and voices. For example, preference will be given to applications from Mi’kmaw and African Nova Scotian businesses and attractions.

Applications for the 2026-27 Tourism Digital Assistance Program - Communities will open soon. Please subscribe to our industry newsletter for other program opportunities.

 

Our Partner

Digital Nova Scotia is the industry association for Nova Scotia's $3.6 billion ICT and digital technologies sector, representing over 395 members, including startups, SMEs, multinational corporations, government, post-secondary institutions, and more.

Program Contact

If you have questions about this program, please contact:

Lauren Heaslip
Business Development Advisor
lauren.heaslip@novascotia.ca
902-220-4873

Program Partners for 2025-26

African Nova Scotian Music Association
Annapolis Valley DMMO/Valley REN
Cliffs of Fundy Geopark Society
Conseils de développement economique de la Nouvelle Ecosse
Destination Cape Breton Association Inc.
Destination Eastern and Northumberland Shores
La Société Saint-Pierre / Les Trois Pignons
Municipality of the District of St. Mary's
Municipality of Barrington
Nova Scotia Indigenous Tourism Enterprise Network
Town of Bridgewater
Town of Lockeport
Yarmouth & Acadian Shores Tourism Association (YASTA)

Program Partners for 2024-25
  • Bear River Board of Trade
  • Cycling Nova Scotia
  • Digby Area Tourism Association
  • Eltuek Arts Centre Society
  • FoodArtNature (FAN)
  • Halifax Pride Society
  • Hall's Harbour Community Development Association
  • Kentville Business Community
  • Mahone Bay Tourism & Chamber of Commerce
  • Municipality of Chester
  • Municipality of Clare (Tourism Department)
  • Municipality of Cumberland
  • Strait Area Chamber of Commerce
  • The Municipality of the District of Lunenburg
  • Village of Pugwash
Program Partners for 2023-24
  • Campground Owners Association of Nova Scotia
  • Conseil Economique de Cheticamp Economic Council
  • Snowmobilers Association of Nova Scotia
  • Le Conseil de développement économique de la Nouvelle-Écosse
  • South Shore Tourism Cooperative
  • Restaurant Association of Nova Scotia
  • Nova Scotia Indigenous Tourism Enterprise Network
  • Valley Regional Enterprise Network
  • Taste of Nova Scotia
  • Village of Baddeck
  • Downtown Truro Partnership
  • We'koqma'q First Nation
  • ArtWorks East
  • East Hants and Districts Chamber of Commerce
  • Hubbards and Area Business Association
  • Sheet Harbour and Area Chamber of Commerce & Civic Affairs
  • Inns of Nova Scotia Association
  • Glooscap First Nation Economic Development Corporation (Glooscap Ventures)
Program Partners for 2022-23
  • Antigonish Tourism Association
  • Cape Breton Music Industry Cooperative
  • Cliffs of Fundy Geopark
  • Conseil de développement économique de la Nouvelle-Écosse
  • Destination Eastern and Northumberland Shore (DEANS)
  • Digby Area Tourism Association
  • Discover the Strait
  • Eastern Passage and Area Business Association
  • Farmers Markets of NS
  • Fortress of Louisbourg Association (on behalf of louisbourg.ca)
  • Mabou and District Community Development Association
  • Municipality of the District of Guysborough / Tourism Guysborough County Association
  • South Shore Tourism Cooperative
  • Town of Annapolis Royal
  • Town of Lunenburg
  • Town of Pictou
  • Truro and Colchester Chamber of Commerce
  • Yarmouth and Acadian Shores Tourism Association (YASTA)