This program promotes Nova Scotia’s tourism products through national and international media. Press trip tours last from several days to two weeks and may involve individuals or a small group. Your involvement will enhance awareness of your business and area to media outlets worldwide.
Who can participate:
- Accommodations must have ensuite baths, have four or more rooms, have a 3.5 star rating, be willing to offer a 30 per cent off-rack discount and provide direct billing/invoice.
- Attractions provide complimentary admission.
- Activities and restaurants provide a media discount.