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News and Resources for Nova Scotia's Tourism Industry

Stay up-to-date with the latest news, resources and growth opportunities for the tourism industry. Learn about Tourism Nova Scotia's partnership opportunities, programs, activities, inspiring success stories, and more.

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Events Nova Scotia logo with the words "Inspiring times" written underneath it.

Events Nova Scotia - 2026 Festival & Community Event Development Program

The 2026-27 Festival & Community Event Development Program is now open. The program is designed to help sustain, grow, or improve unique community festivals and events across Nova Scotia. Apply by 4:00 p.m., February 27, 2026.

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Webinar Graphic indicating a Human-First, AI-Efficient Marketing for Tourism Operators

Webinar: Human-First, AI-Efficient Marketing for Tourism Operators

Join us February 5, 2026 at 10:00 a.m. and build a sustainable marketing system using AI—without losing your voice. Participants will build a simple, human-first system supported by AI that they can manage in approximately one hour per week.

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Two people sitting next to the fire at Oceanstone Resort and Spa.

Celebrating Another Exceptional Year Showcasing Nova Scotia

As 2025 comes to a close, we want to take a moment to express our sincere appreciation to our tourism partners across Nova Scotia.

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Presentation slide offering a webinar about how to Build Your Tourism Website with AI - No Coding, Low Cost -- January 8, 2026, 10:00 am.

Webinar: Build Your Tourism Website with AI - No Coding, Low Cost

Join us January 8, 2026 and learn to take control of your tourism business's online presence! This live demo demonstrates how to utilize AI to create professional websites without requiring developers or coding knowledge. Perfect for gift shops, markets, and local tourism businesses.

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Two people standing in the snow with a brown cabin in the background

You’re Invited – Nova Scotia Tourism Sector Strategic Plan Regional Sessions

As a valued tourism partner, you’re invited to join the conversation on how to drive sustainable year-round tourism growth in Bridgewater, Truro and Wolfville in line with the Nova Scotia Tourism Sector Strategic Plan.

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Three people on horseback in the snow outside a red barn.

ACAT Showcases Atlantic Canada at the 2025 Signature Travel Network Conference

Atlantic Canada Agreement on Tourism (ACAT) showcased Atlantic Canada at the Signature Travel Network 2025 Conference in Las Vegas, hosting one-on-one meetings with travel advisors over two days and delivering tailored training sessions.

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Dine around 2026 is coming!

Serve Up Success This February: Join Dine Around 2026

The Restaurant Association of Nova Scotia and Discover Halifax are back with Dine Around for 2026! Restaurants can join this initiative to encourage people to get out in the month of February to savour the flavors of culinary excellence with specially curated prix fixe menus.

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A group of four people standing with an award winner.

Celebrating Tourism Excellence in Nova Scotia

During the December 1-3, 2025, TIANS Tourism Summit, remarkable industry champions were recognized through the Tourism Awards of Excellence and Pineapple Awards—honouring leadership, innovation, and frontline service across our tourism sector.

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ACAT slide with images from Nova Scotia and a 'Did You Know' call out.

ACAT - Bringing Atlantic Canada to German Travel Advisors!

In late October, the Atlantic Canada Agreement on Tourism (ACAT) led a series of trade activities across Germany to showcase the four Atlantic provinces and strengthen travel trade connections.

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