Digital Adoption Programs
Digital adoption has accelerated in the last two years and the majority of travellers are now researching and booking their trips online. To be competitive, tourism operators need to have a strong online presence and offer the services customers expect, like online booking.
Since 2020, Tourism Nova Scotia has been working with Digital Nova Scotia to offer programming to help tourism businesses and organizations improve their digital marketing and online presence. See the links below to access the programs and services available to help you with website development and enhancement, search engine optimization, social media strategy and content, digital marketing, and more!
Tourism Nova Scotia, in partnership with Digital Nova Scotia, offers programs that are listed on this page and shared through the inTouch industry newsletter.
Digital Adoption Programs for Tourism Businesses
DigiPort Online Resource Centre
DigiPort is an online resource centre where you can connect with qualified digital service providers for one-on-one support and access articles, videos, tip sheets, webinars and more to help you be more visible online, reach more potential customers, and close the sale. There is no cost to register for DigiPort.
Tourism Digital Assistance Program - Tourism Operators
Increase your visibility online and provide the services customers expect, like online booking. Tourism Nova Scotia in partnership with Digital Nova Scotia will connect you with a qualified digital consultant to receive up to $5,000 in services to enhance or develop effective digital marketing or e-commerce tools.
Applications for the 2023-24 Tourism Digital Assistance Program are now closed. Subscribe to our industry newsletter to learn about other program and partnership opportunities.
Tourism Digital Assistance Program - Communities
Eligible communities can receive up to $15,000 in services from qualified digital consultants to help overcome gaps in their digital marketing and online services to better promote their tourism products and attract travellers. Eligible activities include website design, search engine optimization, digital marketing strategy, social media management, content development, and website analytics.
Applications for the 2023-24 Tourism Digital Assistance Program - Communities are now closed. Please subscribe to our industry newsletter for other program opportunities.
About our Partner
Digital Nova Scotia is the industry association for Nova Scotia’s $2.5 billion ICT and digital technologies sector, representing over 270 members, including start-ups, small and medium enterprises, multinational corporations, government, post-secondary institutions, and more.