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News and Resources for Nova Scotia's Tourism Industry

Stay up-to-date with the latest news, resources and growth opportunities for the tourism industry. Learn about Tourism Nova Scotia's partnership opportunities, programs, activities, inspiring success stories, and more.

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Apply Now: Tour Operator Partner Program 2026-2027

National and international tour operators are invited to co-invest in targeted marketing activities promoting Nova Scotia through the Tour Operator Partnership Program.

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Accessibility Welcomes More Visitors

Accessible tourism creates better experiences for everyone while helping Nova Scotia businesses reach a growing and valuable visitor market. Learn more during Access Awareness Week in Nova Scotia, May 31 - June 6, 2026.

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Nova Scotia Tourism Businesses Connect with Global Buyers at Rendez-vous Canada

Nova Scotia tourism businesses connect with global buyers at Rendez-vous Canada, building partnerships, boosting export growth and opening doors to year-round visitation across international markets.

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New ACAT Research Highlights Travel Intentions and Opportunities in the US Northeast Market

New ACAT research explores how travellers from the US Northeast are making vacation decisions and what motivates interest in Nova Scotia and Atlantic Canada travel experiences.

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Community Visitor Information Centres Connect Travellers with Nova Scotia Experiences

Community visitor information centres welcome travellers across Nova Scotia, connecting visitors with local experiences while supporting tourism businesses, communities and regional trip planning.

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Research Partnership – Gain Deeper Insight into Your Target Travellers

Partner with Tourism Nova Scotia to better understand past visitor perspectives on topics that matter to your business or organization. Apply by Friday, July 10, 2026.

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Celebrating Resilience: Gaelic Nova Scotia Month at 30

Celebrate Gaelic Nova Scotia Month’s 30th year—honouring resilience while creating authentic cultural experiences that inspire visitors to connect and return. See the Digital Content Marketing Program's Highland Village video.

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Emergency Preparedness Week May 3-9, 2026

Exceptional service during emergencies builds trust, reassures visitors and ensures Nova Scotia remains a destination guests return to time and again.

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Propel Student Program - Wage Subsidies for Tourism Employers

Student Wage Subsidies for Tourism Employers can help you. Register for the next info session on May 21, 2026 at 2:00 p.m.

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