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News and Resources for Nova Scotia's Tourism Industry

Stay up-to-date with the latest news, resources and growth opportunities for the tourism industry. Learn about Tourism Nova Scotia's partnership opportunities, programs, activities, inspiring success stories, and more.

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A Mi'kmaw artist is crafting at a table.

Mi’kmawitasik: Mi’kmaw Made ™ Features Authentic Culture of the Mi’kmaq of Nova Scotia

A new certification program, Mi’kmawitasik: Mi’kmaw Made™, invites travellers and Nova Scotians to explore the rich living culture, stories, and creativity of the Mi’kmaq of Nova Scotia with featured artisans, crafters, guides, hosts, and performers. 

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Four people sitting at a table having breakfast.

Research Partnership – Further Understand Your Target Travellers

Work with Tourism Nova Scotia to gain insights about visitors’ perspectives on topics that are important to your business or organization. Apply by Thursday, June 26, 2025 at 4:00 p.m.

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Four people sitting at a table eating in the Wild Caraway Restaurant in Bridgewater.

‘Buying Canadian’ – Attracting the Domestic Travel Market

Join the Tourism Industry Association of Nova Scotia on June 19 at 10:00 a.m. for one-hour online workshop facilitated by Eva Gutsche of STEM Consulting.

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A burnt tree on a hillside.

Helpful Resource for Planning Your Emergency Response

May 4-10, 2025 is National Emergency Preparedness Week in Canada. We’ve pulled together resources to help you prepare your business for emergencies to keep your staff, customers and property safe. See the resources page.

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A cable car climbs in the air with views of the ocean in the background. There is text on the image that says 2025-2026 Export Travel Trade Program is Open!

Get Expert Guidance to Build Sales Partnerships and Attract Global Travellers – Apply Now!

The EXPORT Travel Trade Program provides personalized coaching or support for attending marketplaces, helping businesses establish sales partnerships with tour operators and travel agents.

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Three people in Adirondack chairs looking out over the ocean at Burntcoat Head Provincial Park.

East Hants - Let's Talk Tourism Event

The Municipality of East Hants is hosting an in-person presentation with their "Let's Talk Tourism Networking Event" on May 13, 2025. Join Melanie Lowe and Jennifer McKeane from Tourism Nova Scotia to ask questions and learn more about how to grow and promote your tourism business.

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Blue graphic with a map of Nova Scotia

Celebrate Mìos nan Gàidheal 2025 across the province!

Cumaibh suas Mìos nan Gàidheal! | Celebrate Gaelic Nova Scotia Month!

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Three people in kayaks are paddling towards the shore. In the text below it reads: Rural Nova Scotia Tourism Innovation Challenge May 23, 2025 12-4:30pm at Main Street Restaurant, Ingonish.

IGNITE Atlantic: Rural Nova Scotia Tourism Innovation Challenge

Competition for entrepreneurs living in rural Nova Scotia to showcase their innovative ideas for new tourism ventures.

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Two people running in the tide during sunset at Melmerby Beach Provincial Park.

2025 Digital Doers & Dreamers Guide Available Online

This year’s digital travel guide is now available for travellers to download or view online.

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