To get customers’ attention, you need to go where they spend time online and give them content that is useful and appealing. You know most people are spending their time on social media. You’ve set up your accounts, you’re posting updates, now how do you use your social media presence to encourage customers to support your business and make a purchase? 

The Social Media Management Program will help tourism businesses create and implement an action plan to enhance your social media channels and build your digital marketing skills so you can keep the momentum going.

Delivered in partnership with Digital Nova Scotia, the Social Media Management Program offers:

• An audit of your social media channels by a qualified social media consultant
• One-on-one meetings with your consultant to set goals, develop an action plan and implement your strategy
• Training on social media content development, planning and strategy

See the program guidelines for details and eligibility criteria.

How to Apply

Register or login to DigiPort and submit the online application at https://nsdigiport.ca/programs/social-media-management/

(Note: you must have or create a DigiPort account to participate in this program. DigiPort is a one-stop resource where you can access services and support to enhance your online presence. There is no cost to sign up).

The deadline to apply is Friday, December 17, 2021, at 4pm.

Questions

If you have questions about the program or application process, please contact Jennifer McKeane, Business Development Advisor, at jennifer.mckeane@novascotia.ca.