| Tourism Nova Scotia

Webinar: Influencer Marketing on a Budget

Wednesday, December 6, 2023

Working with influencers can be expensive. In this three-part webinar, discover more organic ways of getting influencers to talk about your business or organization without spending loads of money.

Webinar: Influencer Marketing on a Budget

User-Generated Content: Turning Customers into Advocates

Wednesday, December 6, 2023

What if you could get customers to create content for you? Discover how to inspire your customers to create user-generated content and what to do with it.

Webinar: User-Generated Content: Turning Customers into Advocates

Introducing the Compelling Tourism Communities Marketing Programs

Thursday, October 26, 2023

Tourism Nova Scotia works with communities and tourism product groups to create exciting photos and videos and editorial content and to deliver digital marketing campaigns to encourage people to explore Nova Scotia.

Two people walking on a snowed path in front of trees and houses

Digital Content Marketing Program Highlights 2022/23

Tuesday, October 24, 2023

Watch some highlights from our work in 2022-23 to see what we can accomplish when we work together.

Three people walking on the road with a biker and parked white car in the background

See Tourism Performance Statistics for July

Thursday, October 12, 2023

Both visitation and accommodation statistics are available for January – July 2023.

January to July 2023 Tourism Performance Indicators

Apply Now: Access Custom Research Insights to Help Attract Travellers

Thursday, October 5, 2023

Work with Tourism Nova Scotia to gain insights about visitors’ perspectives on issues that are important to your business or organization. Apply by October 25, 2023.

Two people standing on a balcony of their hotel room behind a bed

June 2023 Visitation Statistics Now Available

Wednesday, September 20, 2023

See visitation statistics for Nova Scotia up to June 2023.

January to June 2023 Tourism Performance Indicators

2023 Fall Advertising Campaigns

Wednesday, September 13, 2023

See the two new fall ad campaigns encouraging people to explore Nova Scotia this Fall.

Workshop: Build Your Digital Marketing Strategy with the “Digital Marketing Tree”

Wednesday, September 6, 2023

Register for this three-part workshop to learn how to develop a comprehensive digital marketing strategy. Each one-hour session will explore an aspect of your digital marketing and customer engagement so can effectively promote your business online. Sessions will take place on October 12, 19, and 26 at 10am.

Workshop: Build Your Digital Marketing Strategy with the “Digital Marketing Tree”

Webinar: Better Marketing Content with Audience Research

Wednesday, September 6, 2023

Learn how to get a better understanding of your audience so you can create better marketing content that keeps customers engaged. Join this webinar with Alison K Consulting on Thursday, October 5 at 10am.

Webinar: Better Marketing Content with Audience Research

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Tourism Nova Scotia

Tourism Nova Scotia works with communities and industry to attract visitors to the province and increase tourism revenues through experience and sector development, business coaching, marketing, and visitor servicing.

As a division of the Department of Communities, Culture, Tourism and Heritage, Tourism Nova Scotia is committed to advancing equity, diversity, inclusion and accessibility across Nova Scotia and we support partners who share in this commitment.

Tourism Nova Scotia is located in Mi'kma'ki, the ancestral territory of the Mi'kmaq. We are all Treaty people.