Our inTouch blog is a great way to stay up-to-date with the latest news and information on Tourism Nova Scotia’s initiatives. This informative blog allows us to share resources and ideas to help grow tourism in Nova Scotia. Stay current on our partnership opportunities, programs, activities, inspiring success stories, and more.
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Digital Marketing Program Deadline Nov. 30
Friday, November 24, 2017
September a Strong Month for Tourism in Nova Scotia
Friday, November 17, 2017
Nova Scotia continues to welcome more visitors to the province in 2017 than ever before. According to our September monthly tourism performance indicators, Nova Scotia saw a nine per cent increase in non-resident overnight visitation this September compared with September 2016.
Coach Transportation for Airport Shuttles, Tours and Event Transfer Shuttles for Rendez-Vous Canada 2018
Thursday, November 16, 2017
Tourism Nova Scotia is looking for a transportation company who can accommodate the delegate transportation needs at Rendez-Vous Canada 2018.
Message from the Department of Business – NAFTA
Friday, November 10, 2017
On behalf of Trade Minister Geoff MacLellan, who is also Minister of Business, the Department of Business is sharing with you a brief update on the renegotiation of NAFTA.
Last Chance to Register for Rendez-vous Canada
Thursday, November 9, 2017
The deadline for expressing interest in attending Rendez-vous Canada (RVC) has been extended to November 17. Join Tourism Nova Scotia at RVC in Halifax, May 13 – 16, 2018!
Tourism Experience Workshop
Thursday, November 9, 2017
Do you have a tourism business idea for the Eastern Shore? Are you looking for new ways to attract visitors? Do you want to learn more about experiential tourism activities? Join Tourism Nova Scotia for a free workshop on November 23 in Lake Charlotte!
Tourism Summit Delegates Invited to Meet with Google
Thursday, November 9, 2017
TIANS Tourism Summit delegates are invited to book a free 25-minute session with experts from Google and YouTube Canada. Up your digital marketing game with advice from some of the best in the business.
Indigenous Tourism Nurtures Cross-Cultural Exchange in Nova Scotia
Tuesday, November 7, 2017
Mi’kmaq History Month may have just ended (October 1 - 31), but there are many ways for Nova Scotians and visitors to learn about First Nations history and culture throughout the year. One way is to visit Eskasoni First Nation, which has created a hands-on travel tour like no other. Take a look at what they offer visitors each year, and what’s driving their success.
Nova Scotia to Host Travel Trade Event: Rendez-vous Canada
Wednesday, October 25, 2017
Tourism Nova Scotia will welcome close to 1,800 international tourism professionals to the province this spring for Rendez-vous Canada—the largest travel trade event of the year. Find out why this is a big deal for tourism in Nova Scotia and how you could get involved.
Leverage Your Marketing Dollars: Apply for the Digital Marketing Program by November 30th
Monday, October 23, 2017
Are you interested in ramping up your digital marketing efforts to reach a wider audience or create a targeted strategy that delivers more qualified leads? Tourism Nova Scotia is now accepting applications to its 2018-19 Digital Marketing Program.
Nova Scotia Featured on National Geographic Travel
Monday, October 23, 2017
Tourism Nova Scotia partnered with National Geographic and Destination Canada to produce a video and two articles about the province for National Geographic’s online travel guides.
Stakeholder Survey - We want your feedback!
Monday, October 23, 2017
Watch your email inbox for an invitation to participate in Tourism Nova Scotia’s 2017 Stakeholder Survey.
Register today for the 2017 Tourism Summit
Monday, October 23, 2017
Nova Scotia is pleased to be the presenting partner of the 2017 Tourism Summit from November 26-28 in Halifax. Register before October 31 and save!
Nova Scotia Welcomes More Visitors from Ontario and Quebec in August
Monday, October 23, 2017
Nova Scotia welcomed 46,000 more non-resident overnight visitors in August 2017 than in August 2016, an increase of 11 per cent, according to monthly statistics released this month.
Small Business Week Spotlight: Sober Island Brewing
Friday, October 20, 2017
Nova Scotia’s tourism industry involves many small businesses. In honour of small business week (October 15-21), Tourism Nova Scotia is profiling a few recently established local tourism-related companies. Savour local flavours in our third and final #SBW2017 spotlight of the week: Sober Island Brewing.
Small Business Week Spotlight: Norse Cove Camping and Recreation
Thursday, October 19, 2017
It’s small business week (October 15-21) in Canada, and Tourism Nova Scotia is profiling a few recently established local tourism-related companies. Imagine yourself oceanside in our second #SBW2017 spotlight of the week: Norse Cove Camping and Recreation on Nova Scotia’s Eastern Shore.
Join Our Team
Wednesday, October 18, 2017
Tourism Nova Scotia is hiring a Tourism Development Advisor (Bilingual) and Market Development Coordinator.
Small Business Week Spotlight: Lunenburg’s Rhumb Line Bicycle Shop
Tuesday, October 17, 2017
In honour of small business week (October 15-21), Tourism Nova Scotia is profiling a few recently established local tourism-related companies. Take a ride with our first profile in this #SBW2017 spotlight series: Rhumb Line Bicycle Shop in Lunenburg, Nova Scotia.
Nova Scotia Hosts Canada’s Premier Travel Media Event
Tuesday, October 3, 2017
We are honoured to welcome nearly 150 travel writers and influencers from all over the world and over 170 Canadian travel industry partners to Nova Scotia for GoMedia Canada 2017!
Tourism Numbers Keep Going Up
Wednesday, September 13, 2017
July 2017 tourism numbers released today, September 13, 2017, show visitation was up by nine per cent, or an additional 32,000 visitors, in July 2017 compared to July 2016. Travel by air also increased, with 23,000 more people flying to Nova Scotia in July compared to last year (a 27 per cent increase).
Altitude East 2017
Wednesday, September 13, 2017
Michele Saran, CEO Tourism Nova Scotia, will take part in a panel discussion called "We’re In This Together: Decoding the Link Between Tourism and Aviation" on Thursday September 14 at the Altitudes East 2017 Conference.
Volunteers Needed for GoMedia Canada September 30 - October 5
Tuesday, September 12, 2017
Help us roll out the welcome mat! Tourism Nova Scotia and the GoMedia Canada Hosting Team invite tourism industry professionals from across Nova Scotia to join our team as hosts for this incredible international tourism industry event.
Upcoming Training & Development Opportunities
Tuesday, September 12, 2017
Looking for ways to grow the bottom line of your tourism business? Check out these upcoming training and development opportunities.
Tourism Nova Scotia Employee Announcements
Tuesday, September 12, 2017
Doers & Dreamers Guide Listing Deadlines
Tuesday, September 5, 2017
The forms to make changes to your business listing(s) for the 2018 Doers & Dreamers Guide and NovaScotia.com are in the mail!
Tourism Nova Scotia Announces Appointments to Board of Directors
Tuesday, September 5, 2017
Three appointments have been announced to Tourism Nova Scotia’s board of directors.
Halifax Stanfield Begins Airfield Restoration Program
Friday, August 25, 2017
A 10-year runway project is set to begin this week at Halifax Stanfield International Airport. The Airport Authority is working with airlines to ensure that appropriate contingency plans are in place.
2018 Doers and Dreamers Guide and Online Advertising Opportunities
Friday, August 25, 2017
If you’re looking to boost awareness of your business for 2018, consider advertising in the 2018 Doers and Dreamers Travel Guide, Nova Scotia’s official visitor information guide
Taste of Nova Scotia Awards
Friday, August 25, 2017
Celebrate culinary excellence in Nova Scotia by nominating your favourite restaurant, product or culinary ambassador for a Taste of Nova Scotia Award. Nominations open until August 31, 2017.
Great June for Nova Scotia Tourism Operators
Thursday, August 17, 2017
“Twenty-three thousand more people visited Nova Scotia in June, which is great for Nova Scotia tourism operators,” says Michele Saran, CEO, Tourism Nova Scotia. “Our focus at Tourism Nova Scotia is to attract out-of-province visitors and grow export revenues. We’re happy to see this increase and expect strong numbers for the remainder of the year.”
Tourism Nova Scotia prepares to host GoMedia Canada 2017, September 30 – October 5
Thursday, August 10, 2017
Presented by Destination Canada and held annually in different Canadian cities, GoMedia Canada 2017 will bring together pre-qualified travel media writers and travel journalists from across Canada and around the world, all eager to tell the best tourism stories in the most engaging way.
Wanted! Nova Scotia Tourism Industry Professionals as Host Volunteers for GoMedia Canada
Wednesday, August 9, 2017
We are inviting tourism industry professionals from across Nova Scotia to act as host volunteers for this important international tourism industry event. If you are an informed, enthusiastic ambassador of Nova Scotia, and work in the tourism sector, we would welcome you to be a part of our volunteer hosting team for the GoMedia Canada Marketplace. We have many roles to fill from airport and hotel greeters to tour hosts and directional guides. We also have “behind the scenes” jobs such as kit stuffing and gift sorting.
Gift-Away Your Story to Travel Media!
Tuesday, August 8, 2017
While our Go Media delegates may not be able to explore all of Nova Scotia while they are here for such a short time, we need your help! We are looking for unique “Made in Nova Scotia” items to share with the delegates to serve as take home memories of their time spent here. We don’t want you to give away your product, we are asking you to gift-away it into the hands of dozens of top-tier international media and Canadian travel experts.
Listing Renewals for the 2018 Travel Guide & NovaScotia.com
Wednesday, July 19, 2017
SOCIAL MEDIA MARKETING TIPS FOR YOUR BUSINESS: How to use Instagram as a business tool with #visitnovascotia
Atlantic Canada Growth Strategy Partnership
Wednesday, July 19, 2017
The Atlantic Canada Growth Strategy (ACGS) is a multi-year partnership with the Government of Canada and the 4 Atlantic Provinces. The project will inject $24.5 million to help market Atlantic Canada as a tourist destination.
Nova Scotia trails connect to longest recreational trail in the world
Wednesday, July 19, 2017
The Trans Canada Trail (TCT), also known as the Great Trail, connects all provinces, territories and capital cities across Canada with 24,000 km of multiuse trail—making it the longest trail in the world!
We're hiring: Marketing Coordinator
Monday, July 10, 2017
New Nova Scotia Minister Responsible for Tourism Nova Scotia
Thursday, June 22, 2017
Tourism Entrepreneurship Development Opportunity for Young Canadians Ages 18-24
Wednesday, June 21, 2017
On behalf of the Federal Minister of Business and Tourism , Bardish Chagger, Tourism Nova Scotia is pleased to share the following opportunity with young Nova Scotians interested in entrepreneurship and tourism.
Opportunity to provide feedback to the Canadian government on NAFTA modernization
Wednesday, June 21, 2017
The Province of Nova Scotia is participating in a NAFTA modernization initiative with the Federal Government and has asked Tourism Nova Scotia to share the information below with stakeholders.
Tourism Industry Day aboard The CAT in Yarmouth on June 22, 2017
Wednesday, June 14, 2017
Check out Google Trekker Footage of Nova Scotia
Tuesday, June 13, 2017
In summer 2016, Tourism Nova Scotia partnered with Google to use one of only two Google Trekker backpacks in Canada to capture some of the outstanding off-road adventures awaiting visitors in Nova Scotia. From top-rated golf courses and award winning vineyards to waterfronts, lighthouses, beaches and popular Provincial Parks and trails, Tourism Nova Scotia explored Nova Scotia with the 52lb Google trekker backpack… and now you can see what was captured!
Nova Scotia in the News
Wednesday, June 7, 2017
Tourism Nova Scotia is dedicated to maintaining its valuable relationship with travel media in our targeted geographical markets. From the Chronicle Herald to the UK’s The Telegraph, Nova Scotia tourism businesses have been featured in hundreds of publications worldwide. Here are a few recent stories:
2015 Visitor Exit Survey Results Now Available
Tuesday, June 6, 2017
The 2015 Nova Scotia Visitor Exit Survey results are now available on Tourism Nova Scotia’s corporate web site, tourismns.ca. The report provides insight into what visitors do when they come to our province, including trip purpose, length of stay, travel party composition, activities participated in while visiting the province, visitation to Nova Scotia’s tourism regions and communities within each region, and satisfaction with the overall Nova Scotia trip experience.
Join our team
Tourism Town Hall Series To Make a Stop in Digby, Nova Scotia
Tuesday, May 23, 2017
The Tourism Town Hall series will stop in Nova Scotia on Thursday May 25th. The event is a partnership between TIAC and Destination Canada, and provides an opportunity to engage small and medium-sized business owner operators across Canada to better understand efforts being made on national tourism issues.
Ten New Visitor Experiences Launched
Thursday, May 18, 2017
Tourism Nova Scotia collaborated with businesses this past year through its World Class Experience EXCELLerator Program to create 10 new experiences.
Elite Airways Enroute to Halifax Stanfield
A Great Pairing: Wine & Tourism
Tuesday, May 16, 2017
Halifax will play host to the Atlantic Canada Wine Symposium (ACWS) from June 11 – 13, 2017. The ACWS is a three day educational event that will help continue the growth and success of the Atlantic Canada Wine industry - the fastest growing wine industry in the country.
New Funding Available for Small-to-Medium Size Tourism Businesses
Monday, May 8, 2017
The Business Development Bank of Canada announces $280 million in financing to further support SMEs in Atlantic Canada.
Tourism Business Vendor Opportunities Available at Nova Scotia Provincial Parks
Tuesday, April 25, 2017
The Department of Natural Resources is inviting businesses to apply for vendor opportunities at various Provincial Parks around the province.
Tourism Nova Scotia Unveils the Unexpected with 2017 Marketing Campaign
Thursday, March 30, 2017
Tourism Nova Scotia’s 2017 marketing campaign will launch in key markets across Canada and the United States on Monday, April 3.
Check Out Our New Website!
Thursday, March 30, 2017
2017 Doers and Dreamers Guide
Thursday, March 30, 2017
The English and French Doers & Dreamers travel guide is now available in flipbook format on NovaScotia.com.
We're Hiring!
Thursday, March 30, 2017
Want To Be Featured in the Boston Herald?
Wednesday, March 22, 2017
Tourism Nova Scotia is partnering with The Boston Herald on a special Nova Scotia Tourism feature. The feature, a multi-page 4 colour section devoted to the vacation experiences Bostonians can have in Nova Scotia this summer, will be published in April.
Global Partnerships
Friday, March 10, 2017
Tourism Nova Scotia is pleased to announce a new partnership with Axis Travel Marketing out of England to represent Nova Scotia in the United Kingdom, our largest overseas market. To help position Nova Scotia as a world-class destination in Germany, TNS will continue to partner with TravelMarketing Romberg (TMR).
TNS Staff Changes
Did you know Tourism Nova Scotia has a complimentary literature distribution program?
Friday, March 10, 2017
Tourism Nova Scotia invites tourism operators to participate in a complimentary program to distribute and display their literature at provincial and regional visitor information centres (VIC's) across the province.
Mission Possible!
Friday, March 10, 2017
Learn something new - consider going on a Best Practice Mission before your busy season starts. Here are a couple Tourism Best Practice Missions offered this spring by Gros Morne Institute for Sustainable Tourism.
2017 Festival & Events Program Now Open For Applications
Friday, March 10, 2017
The Department of Communities, Culture and Heritage is now accepting applications for the Festivals and Events Program.
Festivals & Events can help create vibrant communities and provide an opportunity to showcase Nova Scotia’s unique culture. This year’s program has been revised to align with Nova Scotia’s Culture Action Plan.
Coming Soon: New Corporate Website
Friday, March 10, 2017
Tourism Nova Scotia is set to launch its new corporate website the week of March 13.
Record-setting Tourism Numbers for Nova Scotia in 2016
Monday, March 6, 2017
Nova Scotia's tourism industry had its best year in history in 2016 and its third consecutive year of growth. In all, 2.2 million visitors came to the province last year, an increase of eight per cent, about 170,000 more visitors, over 2015.
Career Opportunities at Tourism Nova Scotia
Monday, March 6, 2017
If you or someone you know is a go-getter with a positive attitude and have a desire to improve Nova Scotia’s competitiveness as a tourism destination consider a career with Tourism Nova Scotia.
Parks Canada Discovery Passes available at Visitor Information Centres
Monday, March 6, 2017
Tourism Nova Scotia has entered into an agreement with Parks Canada to distribute the 2017 Discovery Passes providing free admission to all Parks Canada sites in Nova Scotia.
The CAT Is Back For The 2017 Season!
Thursday, February 16, 2017
It’s official—after a brief CAT nap, Nova Scotia’s high-speed ferry will be back in action on May 31, 2017 and taking passengers on a coastal adventure they’ll never forget.
Tourism Nova Scotia Partner Programs - Application Deadline Reminder
Thursday, February 9, 2017
Did you know Tourism Nova Scotia (TNS) offers three partner programs that can help you develop world class experiences; create quality photo and video assets; and develop digital marketing campaigns that align with Tourism Nova Scotia’s marketing efforts?
It’s Officially #NSLeafWatch Season
Monday, February 6, 2017
October marks the start of #NSLeafWatch. Share your fall photos on social with the hashtag to inspire other Atlantic Canadians to get out and explore.
Congratulations to the three Nova Scotian finalists of The Canadian Tourism Awards
Monday, February 6, 2017
Follow Tourism Nova Scotia on Twitter and LinkedIn
Monday, February 6, 2017
Google Trekker Adventure Complete!
Monday, February 6, 2017
We’ve got a story to tell!
Monday, February 6, 2017
Thank You and Farewell Martha Stevens
Monday, February 6, 2017
Highlights from Tourism Nova Scotia’s Travel Media Program
Monday, February 6, 2017
Digital Advertising in Visitor Information Centres
Monday, February 6, 2017
Update Your Events and Experiences on NovaScotia.com by December 19 to be included in new Canada 150 App
Monday, January 23, 2017
Update your events and experiences on NovaScotia.com by December 19 and your listing will be included in a new app called Passport 2017.
Tourism Nova Scotia TIANS Summit Presentations Available Online
Monday, January 23, 2017
Tourism Nova Scotia Ranks #3 for the Biggest Stories in Canadian Marketing 2016
Monday, January 23, 2017
August Tourism Numbers Best on Record
Monday, January 23, 2017
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Partner Opportunity: 2017 AAA Travel Marketplace
Friday, January 23, 2015
If you are a Nova Scotia AAA preferred supplier or a Destination Marketing Organization, don’t miss the biggest AAA travel expo of the year.