| Tourism Nova Scotia

ACAT 2024 US Consumer Research Webinar

Tuesday, December 17, 2024

The Tourism Industry Association of Prince Edward Island (TIAPEI) welcomes you to join a 60-minute webinar by Margaret Brigley, CEO & Partner, Narrative Research on the key findings from the Atlantic Canada Agreement on Tourism (ACAT) 2024 US Consumer Research.

A slide with a photo of each of the provinces that make up the ACAT.

Nova Scotia Recognized as a Top Travel Destination for 2025

Friday, December 13, 2024

Nova Scotia has been named one of Travel + Leisure magazine’s 50 Best Places to Travel in 2025.

Aerial view of rectangle-shaped cabins along side the ocean in the snow

Travel Media Sets Millions of Eyes on Nova Scotia

Tuesday, December 10, 2024

Tourism Nova Scotia hosted 74 media press trips in 2023-24 and when combined with other travel media activities such editorial partnerships and in-market press releases, editorial content about Nova Scotia reached approximately 11 billion sets of eyes with an advertising value of $588M!

Press tour from Switzerland visits Grand Pre Winery.

Rainbow Registration Accreditation for the Airport VIC

Tuesday, December 10, 2024

The Halifax Airport Visitor Information Centre (VIC) has received Rainbow Registered accreditation to help foster inclusivity in the tourism industry.

Two people holding hands as they walk through Point Pleasant Park

Webinar: Maximizing Engagement with Social Media Contests & Giveaways

Thursday, December 5, 2024

In this session, we’ll explore how to run contests smoothly, avoid scammers, reach the right audience and gain extra value like free market research from your social media giveaways.

Have You Updated Your NovaScotia.com Listing?

Friday, November 29, 2024

Tourism Nova Scotia is gathering updates for business listings for 2025. It is important that you review and update your business listings by January 15, 2025 to ensure we’re providing travellers with accurate information about your business and experiences.

A group biking at Queensland Beach on the South Shore.

2025 Rendez-vous Canada Registration is Open

Friday, November 29, 2024

Rendez-vous Canada (RVC) is Canada’s signature travel marketplace, bringing together tourism operators and travel buyers like travel agents and tour operators, from throughout Canada and around the world. Early bird registration ends December 18, 2024.

Upcoming Industry Training & Workshops

Thursday, November 28, 2024

Coming up in January 2025, Mental Health First Aid Training and a Building Inclusive Leadership workshop.

Two people on the Franey Trail look out over the ocean.

Webinar: Conversational AI Tools - Unlocking Powerful Customer Communications

Wednesday, November 27, 2024

In this session, we’ll explore how conversational AI has grown beyond that of the ChatBots of old. These tools allow your business to stay responsive and engaged with potential customers when you're not able to manage your phone or website communications.

Webinar graphic indicating an AI tools session on December 5, 2024 at 10:00am.

Register for Digital Days 2024-25

Thursday, October 31, 2024

Digital Days are one-day events where digital experts meet with tourism industry operators to support their marketing and business development opportunities. Hosted by Tourism Nova Scotia and Digital Nova Scotia, you can register your interest for securing your seat!

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Tourism Nova Scotia

Tourism Nova Scotia works with communities and industry to attract visitors to the province and increase tourism revenues through experience and sector development, business coaching, marketing, and visitor servicing.

As a division of the Department of Communities, Culture, Tourism and Heritage, Tourism Nova Scotia is committed to advancing equity, diversity, inclusion and accessibility across Nova Scotia and we support partners who share in this commitment.

Tourism Nova Scotia is located in Mi'kma'ki, the ancestral territory of the Mi'kmaq. We are all Treaty people.