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Nova Scotia Welcomed Two Million Visitors in 2024

Nova Scotia welcomed two million visitors in 2024, with tourism spending generating $3.5 billion in revenues.

“Nova Scotia is an exciting travel destination, and visitors love our stunning coastlines, rich cultures and world-class golf, seafood and wines," said Dave Ritcey, Minister of Communities, Culture, Tourism and Heritage. “We’re working closely with communities and businesses to raise our province’s profile and inspire people to choose Nova Scotia for their next vacation.”

Celebrating National Tourism Week April 7-11

April 7 - 11 is the Tourism Industry Association of Canada’s National Tourism Week! The theme is “Canada: Powered by Tourism” and it’s a time we honour the wonderful and significant contributions of Nova Scotia's tourism industry.
National Tourism Week April 7-11, 2025

Update from Efficiency Nova Scotia to Tourism Industry

Reducing energy not only lowers your operating costs, but contributes to a climate friendly future for generations to come. Join Efficiency Nova Scotia facilitators on March 27, 2025 as they present an update to the tourism industry. Register now.
A person in a bathtub in the accommodations at August House.

Uplifting Inclusive Tourism in Atlantic Canada

On March 25, 2025, join Canada’s 2SLGBTQI+ Chamber of Commerce and ACOA for an opportunity to network with like-minded professionals, learn from experts, and discover ways to elevate your business practices by embracing inclusivity.
A slide graphic with the headline Uplifting Inclusive Tourism In Atlantic Canada. The event takes place March 25, 2025 at the Halifax Public Library from 1pm to 4pm.

Webinar Series: Marketing the Maritimes

Join us for your digital marketing spring tune-up! We're ready with a hands-on webinar series to guide you through a simple framework to take your digital marketing plan from concept to conversions. Get your tourism business ready for a successful 2025 season!
Webinar Graphic offering 3 sessions for Marketing in the Maritimes.

2025 Atlantic Canada Showcase

The 2025 Atlantic Canada Showcase is taking place October 6 to 8 at the Saint John Trade and Convention Centre in New Brunswick. Registration is now OPEN for Buyers and Sellers!
Four images of the four Atlantic provinces in a grid with the logo for the Atlantic Canada Showcase situated in the middle of the image.